You can’t make an impact on education if no one is paying attention to you.
If your product is great but you’re not getting the new sign-ups, sales calls, and revenue you need – then your message might be the problem.
I’m Gerard Dawson, founder of The EdTech Shop and a classroom teacher. My unique perspective and experience let me offer you three things:
- Insight on navigating school and district buying processes
- Strategy on aligning your product with wants, needs, and pain points of decision makers
- Compelling copy that gets school leaders to take action
Just ask Sam Wils, founder of The WingaDoos, who asked for help connecting with an initial group of school leaders for his start-up:
Jerry has helped form key strategies, including crafting marketing campaigns with teachers, social media strategy, and even representing The WingaDoos at conferences. We love working with Jerry and he’s been a huge help to getting WingaDoos where it is today.
…or Sushmita Chatter, founder of LearnRoll, who was tired of “generalist” consultants giving her generic advice:
You helped me understand school communication, especially for an emerging tech product. Most consultants ask you to approach it either doing digital ads or totally illogical campaigns. Your strategies and suggestions are definitely practical.
How The EdTech Shop can help your education startup grow:
- Get you more calls with school decision makers by improving your emails
- Move existing leads closer to “yes” with compelling case studies
- Drive referrals and reduce churn with effective lifecycle campaigns
- And more